Plunging into cold water triggers the production of the neurotransmitter “norepinephrine,” a critical chemical in the body that helps regulate attention, focus, and energy; a daily cold plunge can help increase your levels of norepinephrine, simultaneously increasing your energy.

Push the limits of your mind; each time you return to the plunge, you’ll find it easier and easier to hop in, until you reach the day where you can’t wait for that icy rush of energy. A habit of cold plunging can do wonders for your mental and physical toughness.

When we enter cold water, our blood vessels shrink, bringing our blood flow closer to the vital organs. After leaving the cold plunge tub, our blood vessels re-open, which not only improves circulation but also helps to flush out parts of our immune system.

A lack of norepinephrine (the energy chemical) can contribute to depression, Cold plunge will help to boost endorphins, reduce depression and improve overall mood.

Cold exposure triggers two parts of the autonomic nervous system; the “Sympathetic” nervous system triggers the “fight or flight” response, while the “Parasympathetic” nervous system helps shut it down once the stress has passed.

By enduring this stress on your body daily, you will begin to train both systems to your benefit. Gaining control of your response to stress will improve control of your ability to relax and sleep.